Course Objectives

The course will provide the opportunity for students to increase their oral and written competence in English for special purposes appropriate to international requirements. The specific focus will be in the area of international marketing, travel and tourism, entrepreneurship and business administration. European level B2.

Course Description

The spring course will primarily focus on written activities. Spring curriculum includes topics such as: Email for business purposes, business documents such as letters, press releases, reports, modern media communication, information capture, visual communication, corporate identity and organizational communication, promotions and exhibitions.

Learning Methods

Lectures, group work, individual tasks, writing business documents and email, case studies and discussions. The language of instruction is English.

Assessment Methods

Final Exam counts 100%. All elements of the assessment must be passed to pass the course. Letter grades from A-F, last passing grade is E.

Minor adjustments may occur during the academic year, subject to the decision of the Dean